Belvedere Vodka, the original super premium vodka that stands for taste and character, announced its global partnership with award-winning visual artist, musician, and activist Laolu Senbanjo, including a striking limited edition bottle available in-store globally. With an artistic vision to reveal the beauty within each of his subjects, the new limited edition bottle visually brings to life Senbanjo’s interpretation of the complexity, nuance and character of the Belvedere liquid.
Produced in the one of the world’s longest continuously operating Polish distillery that has been making vodka since 1910, Belvedere was the first to generate a new standard of excellence by establishing the super-premium vodka category. Today, Belvedere’s distinctive taste and uncompromising integrity are recognized internationally by discriminating vodka enthusiasts who appreciate its dynamic and complex character. Crafted using only superior grade Polska rye and water from its own local pristine source, Belvedere is all natural, contains no additives nor added sugar, and is produced in accordance with the legal requirements of Polish Vodka. Its taste profile is structured, elegant and balanced, with a subtle sweetness, rich mouthfeel and smooth, clean finish.
“As an artist I get to share my soul with people around me, my environment and the world and I’m able to channel my experiences like my journey as a human rights attorney and as a Nigerian,” said Laolu Senbanjo. “The Belvedere bottle design came from that inspiration as well as doing a lot of research about what Belvedere is at its core, like the rye and the pristine water. The bottle is an amazing blend of my art and bringing to life what Belvedere stands for — and I get to be a part of giving back to society, which means a lot to me.”