Category Archives: Fashion

Adidas Originals: Danny Glover presents Nizza, Contintental 80 and Lacombe footwear

Danny Glover has come a long way with a career in music, television and film   A former writer of 30 Rock, his long list of TV appearances include Community, Atlanta and films include Magic Mike XXL, Spiderman: Homecoming and Solo: A Star Wars story among others.  With four albums also under his belt his nominations and accolades include Emmys, Golden Globes and American Music awards.

His foray into sports fashion is in the unveiling of adidas Originals new product offerings alongside the premiere of a series of short films he has created.  Donald Glover Presents reimagines three classic adidas styles, the Nizza, the Continental 80, and the Lacombe, in subtle, tone-on-tone white canvas.

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YSL Beauty: A Unique Music Road Trip in the Heart of Palm Springs

Yves Saint Laurent Beauty gives body and soul to a style. Completely liberated, it asserts itself as a collection of icons, with each creation driven by boldness, youth and the avant-garde. In the wake of Saint Laurent, who showcased the spirit of the times for nearly 40 years, YSL Beauty continues its unbridled love affair with women to create, shape and develop modernity. No compromise. Your own rules. Now.

Picture a sun-soaked Californian desert valley, where music lovers come to play.   A  dusty road, lined by palm trees; a gas station appears in a distant heat haze.  But all is not as it seems.  For the very first time in 2019, YSL Beauty pushes the boundaries with a fantastical custom creation beauty adventure like no other, set in the heart of Palm Springs; a voyage to a musical fantasy come to life.

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L’Oreal Professionnel 110th Anniversary Celebrations, Carrousel Du Louvre in Paris

L’Oreal Professionnel is the leading professional brand worldwide that pioneering hair artistry with innovation across three main areas of expertise: the Art of Hair Coloring, the Science of Haircare and the mastery of styling.  Around 66 countries, L’Oreal Professionnel represents 300 000 salons.  L’Oreal Professionnel has become a premium salon-exclusive brand, which co-develops products and services with Hair Artists, the best in their category, from all over the world.  L’Oreal Professionnel empowers its million of Hair Artists to master and make all women stand out and feel unique.  L’Oreal Professionnel is partner of major fashion shows in Paris, New York, London and Milan and can be found on backstages all over the world.  The brand ambition is to maintain global leadership by always being connected to what women crave for everywhere in the world and building innovative services and exclusive and memorable in salon experiences via cutting edge innovations.

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Fun Facts about London Fashion Week

London Fashion Week, Friday 15th – Tuesday 19th February, will showcase over 100 businesses leading in creativity and innovation with visitors from 49 countries.   It ignites a city-wide celebration of the creative industries serving as an intersection of fashion, music, art, design and tech with London, one of the most multicultural, vibrant and diverse cities, as a backdrop.  From exhibitions to in-store activation, digital engagement and events throughout the month of February, all the below activities and events are open to the public.

This season the British Fashion Council are putting a focus on a move towards more sustainable practices and their Positive Fashion initiative through a partnership with BBC Earth and designer Amy Powney of Mother of Pearl.   The collaboration will explore the impact fashion industry has on the planet while highlighting the positive tangible opportunity for sustainable fashion choices by businesses and mindful consumer behaviour.

Partner stories in numbers:

  • 32,000 miles driven between shows by a luxurious fleet of fuel-efficient chauffeured Mercedes-Benz cars
  • 20,000 cups of espresso served and 200kg of Lavazza coffee consumed
  • There were 3,000 cocktails consumed in May Fair Bar between 14-18th September 2018.
  • 17,000 Larabars sampled onsite
  • 9,000 cans of new NIVEA Black & White Invisible Silky Smooth deodorant sampled
  • 7,014 products used by TONI&GUY and label.m backstage
  • 4,000 Festival Tote Bags and Pouches will be produced by Bags of EthicsTM which have been made with ethically sourced cotton, non-toxic inks in an award-winning factory in Pondicherry, South India in which 90% of the workforce are women. The bag can be reused 5,000 times.
  • 3000 copies of the ES Magazine Fashion Edition handed out at LFW
  • 1000+ The GelBottle Inc nail tips to be used to create nail designs for Shrimps, Ashish and Ashley Williams.

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Viktor&Rolf release new men’s fragrance, Spicebomb

Viktor & Rolf launched Spicebomb Night Vision this week, their new fragrance for men. With the same sense of provocation with which Viktor & Rolf have defied the codes of fashion and fragrance, they are keen to present a new men’s scent like a performance to modern voyeurism. Being watched is being tracked.

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Unpacking the fashion trends from Dior’s inter-season Mens Collection

It’s the first ‘cruise collection’ Dior has ever done for men.  A new landscape, both steeped in tradition and constantly looking forwards, the paradox of contemporary Japan mirrors the identity of a Haute Couture house in the 21st century. It’s inherent interplay of reverence and revolution, a fitting showcase for the sophomore show of Dior Men’s Artistic Director Kim Jones for pre-fall 2019 at the Telecom Centre in Odaiba, Tokyo. tokyo_mens_pre_fall_concept_groupshot_1

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Hush Puppies: The official shoe of Mardi Gras with 50% of profits going to community grants

Iconic footwear brand, Hush Puppies is excited to announce their role a Supporting Partner and Offical Sponsor of Doggywood at Fair Day, for the 2019 Sydney Gay and Lesbian Mardi Gras.

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